<span id="docs-internal-guid-3a95eaea-7fff-a5e4-bb4a-d396b13300eb">[size= 11pt; font-family: Arial, sans-serif; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve] If you&rsquo;re launching facebook ads[/size][size= 11pt; font-family: Arial, sans-serif; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve] without research, you&rsquo;re taking a huge risk. I made that mistake early on and wasted so much budget. With [/size][size= 11pt; font-family: Arial, sans-serif; background-color: transparent; font-weight: bold; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve]PowerAdSpy[/size][size= 11pt; font-family: Arial, sans-serif; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve], I can research competitors, study their creatives, and identify strategies that have already been tested by the market. Now, launching campaigns feels way less risky. Honestly, I think every marketer should spend at least a few hours on competitor research before running ads. Do you guys agree that research first, launch later, is the smarter way?[/size]</span>