<p class="MsoNormal">Hi everyone,



<p class="MsoNormal">As you know, effective lead generation has always posed a problem for businesses. Well, I came across an Intent Data Bank recently, and I have to say it has completely transformed my outlook. To put it simply, an Intent Data Bank collects behavioral data from prospective buyers which may include searching, content consumption, and even visits to a certain webpage in order to determine what prospects are actually in &lsquo;Buy Stage&rsquo; of buyers journey. So has anyone here ever used an intent-based strategy? I would really like to discuss how it has affected your outreach or conversions.